Jennifer Leach Jennifer Leach

Is Email Marketing Dead? 

In the age of Social Media, Digital Marketing, SEM and SEO, our old friend Email Marketing sometimes gets a bad rap. “Email Marketing is Dead” is a term that I recently heard someone say in passing, and I couldn’t disagree more. Email is a powerful vehicle that gives us marketers a direct channel to the customer’s phone, laptop, and tablet 24 hours a day, seven days a week. 

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